Arka Jain University
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BBA - Digital Marketing (Honours / Honours with Research) in association with ISDC

Become an in-demand digital marketing professional with a future-proof degree.

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ARKA JAIN University, in collaboration with the ISDC, offers an in-demand Bachelor of Business Administration (BBA) program in Digital Marketing.

This industry-focused program equips the student with the skills and knowledge to thrive in the dynamic digital landscape.

Course curriculum, co-developed with ISDC, integrates the latest digital marketing trends and strategies, preparing the students to become a well-rounded digital marketing professional.

THE DIGITAL MARKETING SPECIALIZED PAPERS ARE INTEGRATED WITH THE BBA COURSE CURRICULUM AND WILL BE DELIVERED BY SUBJECT MATTER EXPERTS FROM OUR ACADEMIC PARTNER ISDC

At the end of the program, the student will get –

  • BBA Degree in Digital Marketing from the University
  • Diploma in Digital Marketing from ISDC

Duration: 3 years

Semester: 6 Semesters

Degree awarded by: ARKA JAIN University, Jharkhand

Scheme of Study: CBCS System

Eligibility Criteria

Candidate should have passed Senior Secondary Examination (10+2) from any recognized Board and should have a valid score card of the entrance exam conducted by the university, AJU-Combined Entrance Test (AJUCET) or Common University Entrance Test (CUET) conducted by National Testing Agency (NTA).

Study Campus

ARKA JAIN University
Mohanpur, Gamharia
Distt – Seraikela – Kharsawan
State – Jharkhand, Pin – 832108

Admission Office

D-28, Danish Arcade,
Opp Asian Inn Hotel,
Dhatkidih,
Jamshedpur – 831001

Program Takeaways

  • Gain practical experience and strategic insights to implement digital marketing campaigns effectively. Develop proficiency in analytics tools for data-driven decision-making in digital marketing.
  • Hone creative skills to craft compelling content tailored to diverse digital platforms.
  • Master cross-platform expertise, including social media, SEO, email marketing, and PPC advertising. Acquire strategic thinking capabilities to analyse market trends and devise comprehensive digital marketing strategies.

Some of the Job Opportunities in Digital Marketing

  • Digital Marketing Specialist
  • Social Media Manager
  • SEO Specialist
  • Content Marketer
  • Marketing Analyst
  • Email Marketer
  • Web Developer
  • SEO Manager
  • Copywriter
  • AR-VR Developer
  • Paid Media Specialist
  • Video Producer

Some Unique Courses Offered

  • Digital Marketing Fundamentals
  • Content Strategy and Search Engine Optimization
  • Digital Product Management
  • Growth Marketing
  • Web and Social Media Analytics
  • Marketing Analytics
  • Digital Advertising & Social Media Promotion

Quick Links

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